Using Google Ad Grants

If you’re a nonprofit looking to boost awareness, listen up! Google gives $10,000 a month in free advertising costs when you use the Google Ad Grants program, which is something you would utilize to increase foot traffic on your website. Often times, defining keywords, optimizing search terms, and perfecting your site’s SEO goes above most nonprofit’s expertise, so why not have Google do it?

In this week’s Whiteboard Friday, host Dan Graham explains the Google Ad Grants program and how an organization would use it to draw people to their site. Watch now and see what Google Ad Grants can do for your organization.